As we help professionals raise their referral proficiency until they operate “BY REFERRAL ONLY”, we encounter people operating at very distinct levels of effectiveness.  We call it our “proficiency staircase.” Each step up the staircase provides a dramatically higher level of profitability – our research shows a 300% increase.   Each proficiency level is unique and requires a different focus and set of strategies in order to continue moving up.  See where you are and what steps you can take to reach the next level of profitability. (more…)